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By:"Seth Godin"
"Business & Economics"
Published on 2007 by Penguin
An analysis of current marketing practices argues that established brands are losing growth potential by using strategies that are inconsistent with their products, making recommendations for utilizing options that are more compatible and ...
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An analysis of current marketing practices argues that established brands are losing growth potential by using strategies that are inconsistent with their products, making recommendations for utilizing options that are more compatible and effective.
This Book was ranked 14 by Google Books for keyword seth godin.
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